Vetta

Rebrand, marketing design, and photo retouching for a sustainable capsule-style fashion company. Includes Instagram stories and paid feed posts, marketing email designs, web ads and banners, and retouched studio photography.

Internship Fall 2020—Spring 2021.

 
 

Photo retouching.

 

Instagram story.

 

Photo retouching.

Photo retouching.

Multi-slide Instagram story. Prior to company rebrand.

Photo retouching.

Photo retouching.

Multi-slide Instagram story.

Photo retouching.

Multi-slide Instagram story. Interim branding during company rebrand.

Email header for seasonal collection drop.

Photo retouching.

Organic Instagram feed post.

Paid Instagram feed ad. Interim branding during company rebrand.

Multi-slide Instagram story. Prior to company rebrand.

Paid Instagram feed ad.

Paid Instagram feed ad. Prior to company rebrand.

 

Slate Milk

Brand identity, packaging, and studio photography for nutritious, post-workout chocolate milk beverage. Created directly with clients on a team of designers in Scout Studio.

Spring 2019.

 
 

Studio photography of final packaging design mockups.

Slate founders pitching on Shark Tank.

Excerpt from brand guide.

Editorial photography for inaugural product launch materials.

Editorial photography for inaugural product launch materials.

Excerpt from brand guide.

Studio photography of final packaging design mockups.

Initial brand trait brainstorm and inspiration.

 
 

Dolan

Freelance photo retouching and digital design for an inclusive, comfort-focused scrubs company. Studio retouching includes recoloring and modifications to achieve realistic product appearance, and design includes web ads and retail page banners.

January 2022—present.

 
 

Photo retouching and color correction.

Dolan Amazon product hero image.

Web ad.

Web ad.

Company website product page images.

Dolan Amazon store hero image.

Dolan Amazon product hero image.

Photo retouching.

Photo retouching.

Web ad.

Photo retouching.

Photo retouching.

Dolan Amazon store hero image.

Dolan Amazon product hero image.

Dolan Amazon product hero image.

Web ads.

Web ads.

Company website product page image.

Web ads.

 
 

Financial Times Specialist U.S.

Digital and print design across ten publications within the FT Specialist U.S. subsidiary of the Financial Times. Includes social media campaigns and organic posts, web ads, print collateral for conferences, and email marketing (coded in HTML).

June 2021—present.

 
 

Digital Ad Campaigns

 

Excerpt from LinkedIn ad campaign. BoardIQ.

Paid LinkedIn post. Ignites Europe.

Organic LinkedIn feed posts. FundFire.

Paid LinkedIn campaign. Health Payer Specialist.

Excerpt from LinkedIn ad campaign. Agenda.

Excerpt from LinkedIn ad campaign. Ignites.

Organic LinkedIn feed post. Ignites Asia.

Excerpt from LinkedIn ad campaign. Financial Advisor IQ.

Organic LinkedIn feed posts. Ignites Asia.

Paid LinkedIn campaign. Health Payer Specialist.

 

Sponsored Content

 

Excerpt from downloadable transcript, designed using sponsor branding.

LinkedIn ad for sponsored webcast. FundFire.

Web ad for sponsored webcast. Ignites.

Excerpt from downloadable transcript of webcast. FundFire.

Webcast email promotion. Ignites Europe.

Excerpt from downloadable transcript, designed using sponsor branding.

 

Print & Conference Materials

 

Advertising for conference venue screens. Ignites Asia.

Conference booth backdrop. FundFire.

Pre-conference promotional email. Agenda.

Sponsored key cards for conference hotels. Financial Advisor IQ.

Print ad in Financial Times paper.

Excerpt from printed articles. P&C Specialist, Commercial.

Pre-conference promotional email. FundFire.

Informational handout. Life Annuity Specialist.

Advertising for conference venue screens. Health Payer Specialist.

 

Internal Office Materials

 

Ad for LGBT employee resource group event.

Employee profile newsletter excerpt.

Employee profile newsletter excerpt.

Ad for LGBT employee resource group event.

Ad for LGBT employee resource group event.

Employee profile newsletter excerpt.

 

KIND

Retail signage and displays, digital and print ads, product retail imagery.

Internship Jul 2018—Dec 2018.

 
 
 

Grocery store signage.

 

Hanging shelf signage.

Grocery store end cap signage.

Print ad.

Email infographic.

Ad mailer.

Email infographic.

Print ad.

Magazine print ad.

Magazine print ad.

Amazon product image.

Web ad.

Web ad.

 

Spectrum Magazine

Art direction and editorial design for Northeastern University’s literary arts magazine. Included two printed magazines and one academic calendar, as well serving on board for decision-making process of content.

Spring 2019—Spring 2020

Magazine issue back and front cover.

Magazine spread.

Magazine spread.

Academic calendar page.

Academic calendar page.

Magazine spread.

Magazine spread.

Magazine issue front and back cover.

Instagram post.

Magazine spread.

Magazine back inside cover spread.

Academic calendar page.

Magazine spread.

Instagram post.

Academic calendar cover.

Magazine spread.